Our daily lives are so busy, with much work and responsibility, it can become habit to rush through our days, always looking ahead to the next task, meeting or job. At Heartfelt, let us inspire you to take some time, slow down, wander the store, immerse yourself in the colors, enjoy the look and feel of natural toys and craft materials, to browse our tables of useful, beautiful items for your home--in short, to join in our Heartfelt community as a way of nurturing yourself.


our brains on crafts
Have you read about the fascinating research into brain activity during crafting?  When the midbrain is engaged by the repetitive movements involved in many crafts, the temporal lobe is unable to focus on worry or stress.  The cortex -- which controls conscious thought -- becomes quiet and peaceful, similar to its activity during meditation. 

And if you then give your creation to someone else, you experience a second form of pleasure.  This stimulates a part of the brain that signals the release of the happiness-producing neurotransmitter dopamine. 

We see the positive effects of crafting in the store every day, as both adults and children connect with their creativity, finding happiness and relaxation as a direct result of merely making something!